With the much-anticipated “Wonderlust” event on the horizon, Apple fans are eager to witness the unveiling of the iPhone 15 and iPhone 15 Pro. However, the buzz doesn’t stop there. Recent whispers in A new report suggest Apple may slowly begin transitioning away from silicone cases and bands for its devices in favour of more sustainable materials. The move would build on Apple’s broader shift toward greener product designs.
Aesthetics doesn’t merely drive this strategic move. Apple’s profound commitment to the environment lies at the heart of this change. Replacing silicone and leather with sustainable alternatives aligns with the brand’s ongoing sustainability initiatives. Insiders hint at the emergence of “next-generation, greener materials” to replace the current roster of silicone rubber and fluoroelastomer products,, including popular items like iPhone cases, Apple Watch bands, and AirTag accessories.
Delving deeper, the transition from commonplace materials like rubber and fluoroelastomer is more complex, especially considering their popularity and affordability. This is likely why Apple is treading cautiously, ensuring a gradual shift.
A Greener Apple Unfolds with iPhone 15 Release
In addition to iPhone accessories, Apple Watch enthusiasts have a treat awaiting them. Rumoured to feature a magnetic closure, a new band style crafted from the FineWoven fabric is expected to hit the shelves. A price tag of $99 parallels the Braided Solo Loop cost-wise and presents a more affordable alternative to the Apple Modern Buckle Strap.
As Apple prepares to kick off its “Wonderlust” event at 10 a.m. PT on September 12, the tech community worldwide remains on the edge. It’s not just about the new iPhones but a holistic shift towards a more sustainable future.